Mobile provider會暗s to succeed 日習six strategies
更新時間:2015-09-09 20:34:41•點擊:151036 • Entreprise's news
First, we must recognize that mobile 熱土device users do not have a 制理huge impact on the mobile business, wh議照ich is an undeniable fact that impo文來rtant. Electr說妹icity supplier webs體訊ite multichannel marketing這到 lead single tra數道ding day has left us. Mobil喝多e provider in 白信order to seize these mobile us街路ers, we must change th志間e method of personal街冷ity, rather 外月than waiting and reacting to土頻 the transaction. On p做遠romotion channels, usually choo話技se a single approach,金從 such as e-mail or offline the u和月ltimate mobile applica做體tion on the need to maintain the讀要 degree of time online. They failing些來 too lazy to 機土direct mobile users to provide bene北舊fits and value of services, 木歌it is based on more indirect user 理著activities such as login也喝 or access a URL. 2, highly inte日土grated Have to say, the w司坐eb and mobile clients seamles金她sly together which is someth答街ing of a landmark. S跳請ervice-oriented architecture that allo化遠ws different applications to commun樹司icate with each other like never d讀很id in the pas還要t. Integrate va村學rious resour窗懂ces to provide customers wi愛頻th value, which is the key to moving少弟 electricity supplier. Onlin錢志e that provide customers with promotion玩照s, for promotion effect is not signific鐵線ant, but it has a spec電東ial meaning in the mobile network. Now 看費is the time to allow pla船亮yers outside the app phone 農輛concern, can provide more value to t南黑heir partners a輛吧nd other integration. 3, socializa和跳tion Socialization has been considered 章水mobile phone hardw舞大are killer app. Com對離bined electricity supplier and這能 mobile clients, must have two charact工知eristics of marketin照她g and promoti銀長onal activities, while still allowin睡窗g users to set up a 河唱group to share socia短畫l media commen新路ts. Through creative ways to make con生服sumers and their network s海少ystems involved, including those base厭員d on self-organizing network location, 地森demographics a從畫nd behavior (adhocnetworks). Th兒那is is critical. 4, the game of 還科Do not underestima用好te those simple games a但木nd badges cumulative score of the game兵愛, which allows the potential of e-co樂低mmerce products have been effectively自人 carried out. Game公算s of the electricity supplier is high業兵ly relevant, since it can even be wides到票pread use of traditional e習費lectricity supplie劇作r website. It impr山請ove the loyalty of mobile phone users 會文have a close 醫都relationship, because those users hi唱些ghly attracted影跳 to the target, the impuls雪答e to buy yet. If the錢知 "play" the good,還科 the game between the upstart 問現technology can creat低技e winners and business, this is湖樹 an important distinction. 5, consumer 姐笑awareness of context Com暗說pared to compute校近rs, mobile phones biggest紙校 advantage lies in its ability to低工 provide context做這. Whether through a user logs to trac車校k their location, or the delivery of d中靜ynamic and custom menus, or simply通票 a user behav好為ior and relative些習ly popular products are mixed, when友年 users use mob站行ile e-commerce applications 也務for consumers based on 化化the user's preference u低身nderstanding and action 煙弟taken by the context, is a ke歌公y factor in its資科 success.
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